We know that a personal email or letter is more likely to be read and acted upon. But how do we personalize communication when there is so much to do! In this episode, Nancy and Sarah explore the power of personalization for your fundraising and outreach efforts. They give you three practical tips on how… Continue reading Putting Personalization to Work
Tag: fundraising
How to Write an Annual Appeal Letter
It is that time of year-- the time when so many nonprofit Executive Directors are sitting down to write their end-of-year annual appeal letter. In this episode, Nancy and Sarah define the role of the annual appeal and talk about how to write a letter that someone would read and then act on with a… Continue reading How to Write an Annual Appeal Letter
Family Foundations: Ask Us This
In this episode, Nancy and Sarah make a list of a few questions they wish family foundations-- really any foundation-- would ask us.
Episode 64: Demystifying the donor meeting
Donor meetings can be mysterious and stressful to some. Making an ask for money isn't something we all intuitively know how to do. In this episode, Nancy and Sarah demystify the donor meeting to explain what happens at a typical donor meeting and how you can best prepare. They provide tips on how to think about donor meetings as opportunities to build a relationship with an important member of your community. You'll finish your listening with concrete ideas on how you can strengthen your donor meetings.
Episode 63: The Art of Nonprofit Gatherings
Nonprofits host a lot of gatherings: board meetings, fundraising events, volunteer trainings, etc. In this episode, Nancy and Sarah explore how to create transformational gatherings, from board meetings to fundraising events. They draw on the wisdom of gathering expert Priya Parker to expand how we think about events and simple steps we can do to make them more meaningful. They consider how to give each event a purpose, ways to create magical spaces that are different from people's everyday world, and how to begin a gathering. You will walk away with tips on how you can create transformational gatherings.
Episode 62: Nonprofit Sleuthing: Something is wrong, but what?
Nancy and Sarah regularly get asked nonprofit questions. Often they are in the form of “This is happening in our nonprofit. Is that normal?” In this episode, Nancy and Sarah talk about common questions and how they would approach them. You will learn strategies to get to the bottom of what your nonprofit’s challenge really might be. Grab your magnifying glass to practice how you might sleuth out what’s at the core of keeping you from meeting your mission.
Episode 60: Becoming a community giving ambassador
Many of us know community giving projects. They are community-wide invitations to give to your favorite nonprofits usually on one day or in one period of time. Our colleagues in Washington State may know GiveBig. In this episode, Sarah tells Nancy about the story of her local community giving project, Give Methow, and how it has created giving ambassadors throughout the community. They talk about some of the general lessons any nonprofit leader can learn from Give Methow and why it matters.
Episode 59: End-of-year fundraising: Four strategies to meet your goals
It is mid-November, and you have six weeks to meet your organization's fundraising goal for 2022. What are your options? In this episode, Nancy and Sarah talk through four end-of-year fundraising strategies for folks who may be falling short on their fundraising goal. As the 2022 clock counts down, there's still time to be strategic and find ways to invite your donors or potential donors to be a part of the important work you do.
Episode 56: What to do about inflation
Nonprofits are facing all of the same inflationary pressures as others across our communities. In this episode, Nancy and Sarah talk about how a nonprofit can respond to inflation, particularly related to finance and fundraising. They share some ideas for thinking about salary adjustments, communicating with donors and supporters, and engaging board members in scenario planning. They highlight the importance of true cost accounting and advocacy as ways to expand the amount of money you have to work with. You got this.
Episode 49: The Importance of Formers
People who used to work on behalf of your mission are important people in your movement. Former staff members, board members, volunteers and others have played in important role in forming your work. In this episode, Nancy and Sarah talk about "formers," why they matter, and how you can keep them connected to your mission and programs.